Why You Should Be Using Social Media to Level Up Your Business

So you own a business! How's it going?

Such a loaded question when you are speaking to a true entrepreneur, right? It's going. It's going in many different directions, at high speed. You're going all day, every day and if you're aligned with your product/service, you're loving it, like me!

But entrepreneurship comes with its hardships. How many times have you thought to yourself "Hey, I really think I've got this thing going perfect!"? Maybe once or twice? But it never fails to happen that something changes. Whatever you were doing no longer works quite as well.

I have finally found the exception to that unspoken business "rule". It's social media. 

I have grown 2 businesses to over 6 figures using organic marketing on social media. Its the first thing I've found that is consistent. No matter how often I shift my business, social media stays my largest source of marketing.

Here's a few fun facts for you about social media.

1. There are currently 2.65 billion users. Talk about an audience, right?

2. There are 2.2 billion Facebook users. Deciding which social media platform to use will depend on where your ideal clients hang out. I think it's pretty safe to say that you may find a few on Facebook!

3. Brands are reporting that the amount of consumers shopping through social media, is consistently increasing. Need I say more? More people are choosing to use social media to shop for what they want and need. 

Have I convinced you yet that you should be using social media? No? 

Check out these benefits of using social media to market your business.

1. It's effing FREE. So you need a solid, proven, organic, strategy. Pft, no big deal. I've got you covered there.

2. Your audience is virtually limitless. I mean, 2.65 billion, need I say more?

3. You can choose who your audience is. You aren't relying on SEO to bring in your ideal audience, you get to cherry pick the perfect audience and market specifically to them.

4. Brand awareness. It is easy to build and grow a brand using social media. Produce high quality content, full of value and your brand will be a hit in no time! I did it in less than a year!

5. Social media is here for the long haul. There is no end in sight and certainly no slowing down the growth of social media. This isn't a tactic that will fizzle out for you.

You know what you have to do now right? Go get your ass on social media!

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